Title: Enrollment Communications Coordinator

Employee Classification: Sr Communications Specialist

Campus: University of North Texas - Health Science Center

Division: HSC-Provost & Exec VP

SubDivision-Department: HSC-Divison of Student Affairs

Department: HSC-Enrollment Management-300370

Job Location: Fort Worth

Salary: Commensurate with experience, with a minimum of $50,000 per year

FTE: 1.000000

Retirement Eligibility:

About Us - Values Overview:

Department Summary

The Enrollment Management Division at the University of North Texas Health Science Center serves all potential, existing and former students. It is made up of Financial Aid, Records and Enrollment and Admissions & Recruitment.

Position Overview

The Enrollment Communications Coordinator supports digital marketing initiatives, particularly email campaigns using Salesforce Marketing Cloud. They will collaborate with EM team members to ensure content alignment with overall marketing strategies and assist in executing campaigns in a timely manner to engage prospective students and other key stakeholders effectively. They will also work with admissions counselors, faculty, and other university departments to ensure cohesive messaging and strategy alignment, while collaborating with various communication staff throughout the university to maintain consistency in messaging and branding across all channels. They will collaborate with Deans and senior division leaders to craft messaging to promote the university to prospective and newly admitted students, as well as other stakeholders.

Minimum Qualifications

Bachelor's degree and three (3) years related experience; or equivalent combination of education and experience.

Knowledge, Skills and Abilities

* Ability to interact with a wide range of UNTHSC personalities
* Ability to synthesize highly technical and scientific data and present it in a understandable format to a lay audience

Preferred Qualifications

•Experience working in an admissions or enrollment management setting.
•Familiarity with common content creation programs (Canva, Adobe Creative Suite) and social media platforms.
•Demonstrated ability to create engaging multimedia content.
•Excellent writing and editing skills, with attention to detail and the ability to convey complex information clearly and concisely.

Required License/Registration/Certifications

- None

Job Duties:

• Content Creation and Management: Develop and manage strategies and compelling content for various platforms, including websites, social media, email campaigns, print materials, video campaigns, and more. Ensure compliance with university branding standards and explore innovative communication tools. Support the adherence of all published content to accessibility standards, accommodating diverse users and devices. Provide accessibility and brand training and guidance to EM staff and review materials for compliance.
• Social Media Management: Manage the Admissions & Recruitment social media channels, including content planning, posting, and engagement in collaboration with department directors. Engage with followers by responding to comments, messages, and inquiries in a timely and professional manner. Collaborate with the Admissions & Recruitment team to align social media efforts with overall recruitment strategies. Stay updated on the latest social media trends, tools, and best practices. Adapt strategies and content to leverage new trends and ensure the university remains competitive and relevant in the digital landscape. 
• Digital Marketing & Marketing Cloud: Writing and designing engaging email campaigns using Salesforce Marketing Cloud in conjunction with Director. Craft compelling email copy and design elements that engage recipients and drive desired actions. Coordinate team messaging to ensure email content aligns with overall marketing strategies and university messaging. Support the timely execution of email campaigns to prospective students and other key stakeholders. 

Work Schedule:

Monday – Friday, 8am-5pm, with occasional evenings or weekends as required for divisional events.

Driving University Vehicle:

No

Security Sensitive:

This is a Security Sensitive Position.

Special Instructions:

- None

Benefits:

For information regarding our Benefits, click here.

EEO Statement:

The University of North Texas System is firmly committed to equal opportunity and does not permit -- and takes actions to prevent -- discrimination, harassment (including sexual violence) and retaliation on the basis of race, color, religion, national origin, sex, sexual orientation, gender identity or expression, age, disability, genetic information, or veteran status in its application and admission processes, educational programs and activities, facilities and employment practices. The University of North Texas System immediately investigates complaints of discrimination and takes remedial action when appropriate. The University of North Texas System also takes actions to prevent retaliation against individuals who oppose any form of harassment or discriminatory practice, file a charge or report, or testify, assist or participate in an investigative proceeding or hearing.